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MAE - Mathematics Education |
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MAE 6127 Probability and Statistics for Middle Grades Teachers
Credit Hours: 3
This course examines probability and statistics topics for middle grades mathematics teachers. Topics include data collection and display, measures of central tendency and variability, probabilities, and sampling procedures.
USF | College of Education |
Credit Hours: 3 |
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MAE 6136 Current Trends in Secondary Mathematics Education
Credit Hours: 3
Curricular patterns and instructional practices in secondary mathematics.
Prerequisite(s): MAE 4330
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Education |
Credit Hours: 3 |
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MAE 6137 Topics in Teaching Probability and Statistics
Credit Hours: 3
This course examines issues related to teaching probability and statistics in secondary schools.
USF | College of Education |
Credit Hours: 3 |
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MAE 6315 Algebraic Thinking for Elementary Teachers
Credit Hours: 3
This course is designed to enhance the algebra content knowledge of elementary teachers and to consider hpw algebraic experiences and informal algebraic concepts can be introduced into the elementary curriculum.
USF | College of Education |
Credit Hours: 3 |
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MAE 6316 Geometry and Measurement for Elementary Teachers
Credit Hours: 3
This course is designed to enhance the geometric content knowledge of elementary teachers and to consider how geometric experiences and concepts can be introduced into the elementary curriculum.
USF | College of Education |
Credit Hours: 3 |
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MAE 6324 Advanced Math Topics - Middle Grades Teachers
Credit Hours: 3
This course examines advanced functions topics, basic concepts of trigonometry, and the foundations of calculus. Teachers experience instructional approaches appropriate for use in middle grades classrooms.
Prerequisite(s): MAE 6127 , MAE 6328 , MAE 6329 , MAE 6325
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Education |
Credit Hours: 3 |
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MAE 6325 Number Theory for Middle Grades Teachers
Credit Hours: 3
This course examines in number theory concepts appropriate for middle grades mathematics teachers, including historical connections. Teachers experience instructional approaches appropriate for use in middle grades classrooms.
USF | College of Education |
Credit Hours: 3 |
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MAE 6328 Algebra for Middle Grades Teachers
Credit Hours: 3
This course examines in algebra content appropriate for middle grades mathematics teachers, including the use of technology to study algebra. Teachers experience instructional approaches appropriate for use in middle grades algebra classrooms.
Prerequisite(s): MAE 6127 , MAE 6328 , MAE 6329 , MAE 6325
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Education |
Credit Hours: 3 |
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MAE 6329 Geometry and Measurement for Middle Grades Teachers
Credit Hours: 3
This course examines in geometry content appropriate for middle grades mathematics teachers, including the use of technology to study geometry. Teachers experience instructional approaches appropriate for use in middle grades classrooms.
USF | College of Education |
Credit Hours: 3 |
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MAE 6334 Problem Solving for Elementary Teachers
Credit Hours: 3
This course analyzes problem-solving strategies of elementary teachers and their students.
USF | College of Education |
Credit Hours: 3 |
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MAE 6336 Topics in Teaching Calculus
Credit Hours: 3
This course examines issues related to teaching calculus in secondary schools.
USF | College of Education |
Credit Hours: 3 |
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MAE 6337 Topics in Teaching Algebra
Credit Hours: 1-4
Topics in algebra, philosophy, new trends, and methods of teaching secondary school algebra.
USF | College of Education |
Credit Hours: 1-4 |
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MAE 6338 Topics in Teaching Geometry
Credit Hours: 1-4
Topics in geometry, philosophy, new trends, and methods of teaching secondary school geometry.
USF | College of Education |
Credit Hours: 1-4 |
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MAE 6356 Teaching of Pre-Secondary School Mathematics
Credit Hours: 3
Development of strategies and materials for teaching mathematical concepts and skills appropriate to pre-secondary school years.
Prerequisite(s): 12 hours of mathematics
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Education |
Credit Hours: 3 |
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MAE 6362 Senior High Mathematics Methods
Credit Hours: 3
This course is designed to prepare teachers for a successful induction to teaching mathematics in the high schools of today. It is designed to bridge the perceived gap between theory and practice.
USF | College of Education |
Credit Hours: 3 |
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MAE 6370 Mathematics for High School Teachers
Credit Hours: 3
This course examines high school mathematics from an advanced perspective and makes connections between college level mathematics and the mathematics of the secondary school.
USF | College of Education |
Credit Hours: 3 |
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MAE 6643 Communication Skills in Mathematics
Credit Hours: 3
This course examines issues related to communicating in mathematics, including reading, writing, speaking, and listening. It satisfies the reading in the content area mandate for certification.
USF | College of Education |
Credit Hours: 3 |
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MAE 6650 Technology-Enhanced Numerical Analysis in the Middle Grades
Credit Hours: 3
Examines descriptive analyses of numerical data and probability concepts appropriate for teaching middle grades mathematics using technology.
USF | College of Education |
Credit Hours: 3 |
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MAE 6654 Teaching Technology-Enhanced Algebra in the Middle Grades
Credit Hours: 3
Develops algebraic thinking appropriate for middle grades teachers using technology. Topics include fundamental concepts in algebra. The framework used in the course will develop a teacher’s technological pedagogical content knowledge.
USF | College of Education |
Credit Hours: 3 |
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MAE 6899 Internship Seminar in Mathematics Education
Credit Hours: 1-3
This seminar accompanies the graduate internship in mathematics education and provides teacher candidates an opportunity to interact with peers and university faculty regarding classroom experiences.
Prerequisite(s): None.
Corequisite(s): MAE 6947
Co-Prerequisite(s): None.
USF | College of Education |
Credit Hours: 1-3 |
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MAE 6906 Independent Study in Mathematics Education
Credit Hours: 1-6
This course permits a student to explore a topic of interest in depth under the direction and supervision of a faculty member.
USF | College of Education |
Credit Hours: 1-6 |
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MAE 6945 Practicum in Mathematics Education
Credit Hours: 3
This practicum provides individuals in the MAT program in mathematics education with early field experiences in mathematics classrooms at the middle or high school levels, depending on the program of study.
USF | College of Education |
Credit Hours: 3 |
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MAE 6947 Internship in Secondary Education for Mathematics
Credit Hours: 6
Students will work with a cooperating teacher and university supervisor to complete their internship requirements in a classroom setting assigned by the university.
USF | College of Education |
Credit Hours: 6 |
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MAE 6971 Thesis: Masters/Educational Specialist
Credit Hours: 2-19
USF | College of Education |
Credit Hours: 2-19 |
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MAE 7138 Assessment in Mathematics Education
Credit Hours: 3
This course discusses issues related to assessment in mathematics education at all levels, including state, national, and international assessments. It also discusses issues related to rubrics and alternative assessments in mathematics.
USF | College of Education |
Credit Hours: 3 |
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MAE 7146 Curriculum History/Research Mathematics Education
Credit Hours: 3
This course surveys curriculum history in mathematics education, discusses current research on mathematics education curricula, and explores issues related to conducting research on curriculum in this field.
USF | College of Education |
Credit Hours: 3 |
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MAE 7655 Technology Issues in Mathematics Education
Credit Hours: 3
This course focuses on issues surrounding the use of technology in mathematics education. It examines perspectives and research about technology in mathematics education and their implications for technology instruction in school mathematics programs.
USF | College of Education |
Credit Hours: 3 |
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MAE 7794 Preparing Teachers of Mathematics, K-12
Credit Hours: 3
This course focuses on analyzing and examining the research in mathematics teaching and teacher education as it relates to the initial preparation of teachers of mathematics and to the professional development of practicing teachers of mathematics.
USF | College of Education |
Credit Hours: 3 |
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MAE 7796 Research Issues in Mathematics Education
Credit Hours: 3
This course focuses on current research in mathematics education and its implications for instruction in school mathematics programs, particularly its impact on mathematics curricula, learning, and instruction.
USF | College of Education |
Credit Hours: 3 |
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MAE 7910 Directed Research in Mathematics Education
Credit Hours: 1-19
This course permits a doctoral student to conduct advanced research and to pursue specific areas of interest with a faculty member as supervisor. A contract is required with the faculty member. S/U.
USF | College of Education |
Credit Hours: 1-19 |
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MAE 7945 Practicum in Mathematics Education
Credit Hours: 3
This practicum provides doctoral students in mathematics education an opportunity to engage in professional experiences in teaching or research that are individualized to meet future academic needs and goals.
USF | College of Education |
Credit Hours: 3 |
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MAE 7980 Dissertation
Credit Hours: 2-30
USF | College of Education |
Credit Hours: 2-30 |
MAN - Management |
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MAN 5002 MBA Essentials: Management
Credit Hours: 0
A basic conceptual overview of management principles. Topical coverage includes ethics, globalization, strategic management, leadership, and individual and group decision making.
USF | Muma College of Business |
Credit Hours: 0 |
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MAN 5509 MBA Essentials: Operations Management
Credit Hours: 0
A course emphasizing the quantitative techniques for trying to optimize the human and material resources utilized in service and production oriented operations.
USF | Muma College of Business |
Credit Hours: 0 |
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MAN 6055 Organizational Behavior and Leadership
Credit Hours: 3
An examination of the theory and practice of management, including the study of goals and means, the functions of management, and the administrative process in general.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6068 Social Issues in Management
Credit Hours: 3
An examination of issues that impact the moral and legal behavior of organizations and their stakeholders, including management, shareholders, unionized labor, white collar workers, suppliers, customers, consumers, and the environment.
USF | Muma College of Business |
Credit Hours: 3 |
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MAN 6107 Leading Sustainable Enterprise: Goals and Processes
Credit Hours: 3
Examines the perspective required of the manager/leader/facilitator in light of personal, organizational, and societal needs judged by standards of effectiveness and ethicalness.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6116 Diversity and Organizational Justice
Credit Hours: 3
Course deals with questions, dimensions of style and structure, problems and paradigms of solutions that have come out of management experience of a changing workforce during the past twenty years. Emerging styles of leadership among people of diverse cultural backgrounds will be explored as solutions, not as problems.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6140 Decision Making & Problem Solving
Credit Hours: 3
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6145 Managing Creative Projects
Credit Hours: 3
Interdisciplinary overview of how organizations can harness innovation through creative projects. It covers foundations of creativity and innovation, techniques to support creativity in teams, and establish a culture of innovation.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6147 Leadership/Management Concepts
Credit Hours: 2
Provides a foundation for the study of processes of leadership in organization and society. Presents an overview of various concepts of leadership, such as the personal values of leaders and leadership organization.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 2 |
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MAN 6149 Leadership and Teams
Credit Hours: 3
Exploration, analysis and applications of Leadership theory, research concepts and skills in teams and organizations. Course provides insights into opportunities and challenges faced by leaders as they seek to adapt themselves and their organizations to the global business environment.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6165 Principles of Collaboration
Credit Hours: 3
This course approaches collaboration from multiple perspectives. Students will learn underlying theories of teams and collaboration, as well as techniques for leadership, interpersonal communications, virtual collaboration, and collaboration engineering.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6204 Organization Design and Structure
Credit Hours: 3
Systematic study of architecture, design and management approaches that influence the effectiveness of public and private organizations, including theory, environment, technology, culture, behavior control and work design.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6244 Organizational Behavior
Credit Hours: 3
A course that provides the framework within which students can understand how managers and subordinates interact by focusing on the characteristics of individuals and group behavior within organizations.
Prerequisite(s): MAN 3025 or MAN 5002
USF | Muma College of Business |
Credit Hours: 3 |
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MAN 6256 Politics and Control in Organizations
Credit Hours: 3
Course explores politics and control at the individual, small group, and organizational levels. Students will also explore the power relationships between organizations and the larger political/economic systems of which they are a part and with which they interact.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6289 Organizational Change and Development
Credit Hours: 3
A combination laboratory-field course requiring the integration of behavioral science theories, tools, concepts, and techniques learned in the lab to an OB application in a “real” organization.
Prerequisite(s): MAN 6055
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6305 Human Resource Management
Credit Hours: 3
Course focuses on the complex decision-making processes involved in the management of human resources within an organizational system geared to meeting both individual needs and organizational objectives.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6347 People Analytics
Credit Hours: 3
People drive organization and it is now possible to track performance in great detail. This course provides an overview of people analytics opportunities in today’s organizations as well as methods to address in a data-driven manner.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6406 Employment Law
Credit Hours: 3
This course provides students with a working knowledge and understanding of how employment law originates, evolves, and impacts the work place.
USF | Muma College of Business |
Credit Hours: 3 |
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MAN 6435 Contract Management
Credit Hours: 3
This course strengthens the student’s ability to participate in goods and services acquisition and contract administration. Students will be introduced to the different contracting models including Private, Federal, and state, local and education (SLED).
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6448 Negotiating Agreement and Resolving Conflict
Credit Hours: 3
Provide the student with an overview of conflict resolution within/between organizations. Includes negotiation, mediation, arbitration, peer review, and other alternatives to litigation; internal dispute resolution, dispute system design/implementation.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6518 Sustainable Production Systems
Credit Hours: 3
Examines production processes dedicated to sustainable organizational performance through elimination of waste and reduction in resources consumed.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6601 International Management
Credit Hours: 3
A study of the characteristics of the international and multinational company, environmental constraints, personnel and labor relations factors, and strategic planning and policies.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6607 Managing International Cultural Differences
Credit Hours: 3
Examines the effects of culture and nationality on business practices in selected regions and countries and suggests ways to build synergistic solutions from multicultural differences.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6726 Strategic Business Analysis
Credit Hours: 2
Examines techniques to creatively vision and analyze the future to prepare individuals and organizations for future opportunities and threats. Designed to familiarize students with techniques for analyzing the future, critical issues, how the future will impact them as individuals.
USF | Muma College of Business |
Credit Hours: 2 |
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MAN 6746 Designing Sustainable Enterprise
Credit Hours: 3
Examines an analytical framework for organizations to build more sustainable economies, societies, and natural environments.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6748 Assessing Sustainable Performance of Organizations
Credit Hours: 3
The course helps students to conceptualize a sustainable organization and use that as a benchmark to analyze the performance of organizations aspiring for long-term survival and growth.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 6766 Leadership and Corporate Accountability
Credit Hours: 3
A final synthesis of core learning, with student groups conducting a strategic stakeholder analysis of an organization in the community. Issues of Leadership and Corporate Governance are discussed.
USF | Muma College of Business |
Credit Hours: 3 |
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MAN 6774 Executive Leadership
Credit Hours: 3
This course is designed for graduate students who are or aspire to be top executives in triple bottom line organizations. The underlying assumption of this course is the mission of executive leaders is to achieve high commitment and high performance.
USF | Muma College of Business |
Credit Hours: 3 |
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MAN 6782 Organizational Strategies for the 21st Century
Credit Hours: 3
An integrated course that ties together concepts, principles, and skills useful in strategic management and strategic direction making with issues of ethics and responsibility in organizations in the 21st century.
Prerequisite(s): FIN 6465 or ECO 6419
USF | Muma College of Business |
Credit Hours: 3 |
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MAN 6789 Social Media Management and Strategy
Credit Hours: 3
This course builds a basic foundation of the how to of online social networking sites to help students understand how these sites can be used by businesses and professionals to manage, network, recruit, market, and address customer concerns.
USF | Muma College of Business |
Credit Hours: 3 |
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MAN 6905 Independent Study
Credit Hours: 1-19
Independent study in which student must have a contract with an instructor.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 1-19 |
| |
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MAN 6911 Directed Research
Credit Hours: 1-19
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 1-19 |
| |
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MAN 6930 Selected Topics
Credit Hours: 1-4
Designed to be taken either under general guidance of faculty member on some facet of management not offered in a regular course or with regularly scheduled graduate courses for more in-depth study.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 1-4 |
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MAN 6950 Capstone Experience in Leading Organizations
Credit Hours: 3
Student team assessment exercise of real organization leading to evaluate report and pesentation demonstrating skills required in program.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 7298 Creativity and Innovation
Credit Hours: 3
This course addresses the theory, research, and practice of innovation stimulation and management. Critically reviews research on creativity stimulation, product/service design, commercialization, etc. Participants conduct and report a major project.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 3 |
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MAN 7939 Executive Issues in Management
Credit Hours: 2-4
A research seminar for executives that explores contemporary issues in management. The specific theme of the seminar will be determined through consultations between the instructor and the students prior to the first class meeting.
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 2-4 |
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MAN 7980 Dissertation
Credit Hours: 2-21
USF | Muma College of Business | School of Information Systems and Management
Credit Hours: 2-21 |
MAP - Mathematics Applied |
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MAP 5316 Ordinary Differential Equations I
Credit Hours: 3
Existence and uniqueness theory, properties of solutions, linear systems, stability theory. Sturm-Liouville theory.
Prerequisite(s): MAP 2302, MAA 4211
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 5317 Ordinary Differential Equations II
Credit Hours: 3
Topics selected from fixed point theory, comparison theory, oscillation theory, Poincare-Bendixson Theory, Lyapunov functions, eigenfunction expansions.
Prerequisite(s): MAP 5316 , MAA 5307
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 5345 Applied Partial Differential Equations
Credit Hours: 3
Separation of variables, the heat equation, wave equation, Laplace’s equation, classification, Green’s functions with emphasis on applications.
Prerequisite(s): MAP 5407
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 5407 Methods of Applied Mathematics
Credit Hours: 3
Sturm-Liouville theory, Fourier series, Green’s functions, matrix methods for linear systems of ordinary differential equations, and topics from calculus of variations, control theory, numerical solutions of differential equations.
Prerequisite(s): MAP 2302
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 6205 Control Theory and Optimization
Credit Hours: 3
Projection theorems and minimum norm problems, convex analysis, duality principle, constrained optimization, finite dimensional linear systems, controllability, optimal control and pontryagin maximum principle
Prerequisite(s): MAA 5307 , MAP 5316
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 6312 Dynamical Systems I
Credit Hours: 3
Topics include finite-dimensional dynamics: solution flow, nonlinear second-order equations, steady states, low-dimensional dynamics, bifurcation, chaos; asymptotic dynamics: abstract evolutional equation, stable and unstable manifolds, global attractors.
Prerequisite(s): MAP 5316 with a minimum grade of C
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 6319 Dynamical Systems II
Credit Hours: 3
Topics include solutions of reaction-diffusion equations, nonlinear wave equations, Navier-Stokes equations, global and exponential attractors, inertial manifolds, pullback attractors, approximation of asymptotic dynamics, and applications.
Prerequisite(s): MAP 6312 with a minimum grade of C, MAP 5345 with a minimum grade of C or MAP 6356 with a minimum grade of C
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 6356 Partial Differential Equations
Credit Hours: 3
Advanced topics from: elliptic boundary value problems, semigroup theory, Sobolev spaces, degree theory, regularity, evolution equations
Prerequisite(s): MAP 5345 , MAA 5307
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 6418 Harmonic Analysis
Credit Hours: 3
Covers applications of harmonic analysis to differential equations, mathematical physics, and probability. Topics include: Fourier series, Gibbs phenomenon, Fourier integrals, Paley-Wiener theory, Wiener’s Tauberian theorems, and spectral synthesis.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
| |
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MAP 6426 Special Functions
Credit Hours: 3
A study of special functions at the graduate level. Topics include series and integral representations; generating functions; recurrence relations and orthogonality properties of the special functions; and Bessel, Legendre, and hypergeometric functions.
Prerequisite(s): MAA 5307 with a minimum grade of C
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | College of Arts and Sciences | Mathematics and Statistics
Credit Hours: 3 |
MAR - Marketing |
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MAR 5001 MBA Essentials: Marketing
Credit Hours: 0
An overview of basic marketing principles, including the role of marketing in business and society, as well as a description of functions, practices, and concepts associated with marketing.
USF | Muma College of Business |
Credit Hours: 0 |
| |
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MAR 6158 International Marketing Management
Credit Hours: 3
A study of marketing management activities from the perspective of firms doing business across national boundaries. Emphasis is upon aspects of marketing which are unique to international business and problem-solving within an international context.
Prerequisite(s): MAR 6815
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6336 Promotional Management
Credit Hours: 3
Management of the promotional function as part of the total marketing program. Includes a study of relevant buyer behavior concepts, resources and budgets, media, creative aspects, and effectiveness measurements as they relate to the management tasks of developing, implementing, and evaluating promotional strategy.
Prerequisite(s): MAR 6815
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6406 Sales Management
Credit Hours: 3
A study of the sales function of the firm approached from the perspective of the sales manager. Emphasis is placed upon the development of the student’s problem-solving, decision-making, and analytical skills.
Prerequisite(s): MAR 6815
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6508 Consumer Behavior Insights
Credit Hours: 3
Students will gain insight into customer’s latent needs up to and including post-consumption experiences. Topics include coverage of underlying psychological processes and an overview of relevant research tools that could be applied to gain insights.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6577 Seminar in Consumer Behavior
Credit Hours: 3
A study of how individuals make consumption-related decisions, as well as how individuals dispose of products they consume. Ethical issues in consumer decision-making as well as corporate social responsibility in marketing are also discussed.
USF | Muma College of Business |
Credit Hours: 3 |
| |
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MAR 6646 Research for Marketing Managers
Credit Hours: 3
A study of marketing research methods and information systems and their relationship to marketing decision-making. Topics include value and cost of information, sample design, questionnaire design, statistical analysis, and report presentation. Lecture, reading, case analysis, and project.
Prerequisite(s): MAR 6815 , QMB 6305 , ISM 6021
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6735 Digital Marketing
Credit Hours: 3
This course focuses on applied digital marketing concepts and strategies. The course will have a broad framework that includes digital marketing, social marketing and includes innovation and analytics
Prerequisite(s): MAR 6815 with a minimum grade of B-
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6815 Marketing Management
Credit Hours: 2
Analysis of operational and strategic planning problems confronting marketing managers. Topics include buyer behavior, market segmentation, information systems, product selection and development, pricing, distribution, promotion, and sales force management.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 2 |
| |
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MAR 6816 Marketing Strategy
Credit Hours: 3
A study of strategic marketing planning and problem-solving processes as practiced by the modern market-oriented firm. The course is designed to develop marketing problem-solving, decision-making, and planning skills through the extensive use of case analysis.
Prerequisite(s): MAR 6815
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6838 Brand Management
Credit Hours: 3
This course focuses on strategically managing brands including brand positioning and brand building, measuring and managing brand equity and brand loyalty over time, what they mean to consumers, and how they should be managed.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6839 Creativity and Innovation in Marketing
Credit Hours: 3
This course is designed to stimulate individual and team creativity (divergent thinking) while helping individuals and organization realize their innovation goals.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 6907 Independent Study
Credit Hours: 1-19
Must have a contract with an instructor.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 1-19 |
| |
-
MAR 6916 Directed Research
Credit Hours: 1-19
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 1-19 |
| |
-
MAR 6936 Selected Topics in Marketing
Credit Hours: 1-4
The content and organization of this course will vary according to the interests of the faculty and students involved in any given term.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 1-4 |
| |
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MAR 7555 Consumer Behavior Theory
Credit Hours: 3
This course investigates the interrelationships and applications of behavioral science theories, concepts and methodologies to problems of understanding group as well as individual behavior in the market place.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
| |
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MAR 7635 Advanced Marketing Research: Design and Technique
Credit Hours: 3
An intensive study of the theoretical, conceptual, and methodological issues in survey and experimental marketing research. A review and expansion of advanced marketing data analysis methods.
Prerequisite(s): QMB 7565 , QMB 7566
Corequisite(s): None.
Co-Prerequisite(s): None.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
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MAR 7667 Marketing Models and Strategy Applications
Credit Hours: 3
A model-building approach to the management of marketing. Includes models developed to aid in the design, implementation, and evaluation of corporate marketing strategies; information systems and marketing audits; and the interrelationships of economic, quantitative, and behavioral disciplines that provide the structure and tools necessary to develop and implement marketing decision support systems.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
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MAR 7787 Marketing Theory and Thought
Credit Hours: 3
An intensive study of marketing concepts and theories from 1900 to present. Emphasis is placed on the development of theory, as well as predictions of future theoretical developments.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 3 |
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MAR 7910 Independent Study in Marketing
Credit Hours: 1-12
This course permits a doctoral student to pursue research in a specific area under the direct supervision of a faculty member.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 1-12 |
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MAR 7931 Seminar on Selected Marketing Topics
Credit Hours: 1-3
Intensive study of the theoretical, conceptual, and methodological issues and problems which impact managerial applications in selected topic areas, such as marketing channels, distribution/logistics, environmental or (social) nonprofit marketing, consumer behavior, advertising/media research, or international marketing.
USF | Muma College of Business | School of Marketing and Innovation
Credit Hours: 1-3 |
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