Mar 25, 2023  
2020-2021 Graduate Catalog 
2020-2021 Graduate Catalog [ARCHIVED CATALOG]

SPB 6719 Sport and Entertainment Marketing Strategy

Credit Hours: 3

Provides an historical overview of sport marketing and examines the application of marketing principles to collegiate and professional sport and sport-related organizations.

Prerequisite(s): MAR 6815 
Corequisite(s): None.
Co-Prerequisite(s): None.

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