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    Dec 03, 2021  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

PUR 4100 - Writing For Public Relations


Credit(s): 3
Techniques for creating effective written public relations communications to achieve organizational goals, including news releases, proposal letters, broadcast scripts, and memos. Exercises based on case study scenarios.

Prerequisite(s): JOU 2100  and PUR 3000 .