Oct 02, 2023  
2022-2023 Undergraduate Catalog 
    
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2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

MAR 4841 - Services Marketing

Credit(s): 3
The course focuses on challenges of designing, promoting, and managing services while delivering quality service to customers across industry sectors.

Prerequisite(s): MAR 3023  with a minimum grade of C