Nov 28, 2022  
2022-2023 Graduate Catalog 
2022-2023 Graduate Catalog

SPB 6719 Sport/Entertainment Marketing

Credit Hours: 3

Provides an historical overview of sport marketing and examines the application of marketing principles to collegiate and professional sport and sport-related organizations.

Prerequisite(s): MAR 6815  
Corequisite(s): None
Co-Prerequisite(s): None

USF Muma College of Business | School of Marketing and Innovation