Feb 24, 2024  
2023-2024 Graduate Catalog 
    
2023-2024 Graduate Catalog

SPB 6719 Sport/Entertainment Marketing


Credit Hours: 3

Provides an historical overview of sport marketing and examines the application of marketing principles to collegiate and professional sport and sport-related organizations.

Prerequisite(s): None 
Corequisite(s): None
Co-Prerequisite(s): None

USF Muma College of Business | School of Marketing and Innovation