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    Sep 16, 2021  
2019-2020 Undergraduate Catalog 
    
2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

ADV 4301 - Advanced Media Strategy


Credit(s): 3
Emphasizing decision making and critical thinking, this advanced course prepares students for the complexities of advertising media planning, implementation, and evaluation.

Prerequisite(s): ADV 3101 , ADV 3300 , ADV 3500 , ADV 4600 , ECO 1000 , MAR 3023