Nov 24, 2024

2024-2025 Undergraduate Catalog

HELP

2024-2025 Undergraduate Catalog

Advertising B.S. - 4 Year Plan of Study

Print Degree Planner (opens a new window) |

NOTES:

SCIV - Civics Literacy needs to be completed prior to graduation. For more information, see https://www.usf.edu/undergrad/students/civics-literacy.aspx or talk with your academic advisor.
Items that are critical are marked with a ✳️ and are included in the plan for a student to stay on track.

Potential Entry Level Job Titles:

Advertising Agent

Potential Entry Level Salary Range:

$40,000 - $55,000

Year 1

Semester 1 (Fall)

✳️ CGS 2100 - Computers in Business Credit(s): 3
✳️ ENC 1101 - Composition I Credit(s): 3
✳️ MAC 2233 - Business Calculus Credit(s): 3
OR MAC 2241 - Life Sciences Calculus I  Credit(s): 3
OR MAC 2281 - Engineering Calculus I  Credit(s): 4
OR MAC 2311 - Calculus I  Credit(s): 4
MMC 3602 - Media and Society Credit(s): 3
SLS 2901 - Academic Foundations Seminar Credit(s): 1-3
SPC 2608 - Public Speaking Credit(s): 3
NOTE: SCIV - Civics Literacy needs to be fulfilled prior to graduation. See advisor.

Total Credit Hours: 16

Semester 2 (Spring)

✳️ ECO 2013 - Economic Principles (Macroeconomics) Credit(s): 3
(SGES - General Education Core Social Sciences requirement is met with ECO 2013 )
✳️ ENC 1102 - Composition II Credit(s): 3
✳️ SGEN - General Education Core Natural Sciences Credit(s): 3
SLS 2901 - Academic Foundations Seminar Credit(s): 1-3
SGEH - General Education Core Humanities Credit(s): 3
General Elective Credit(s): 3

Total Credit Hours: 16

Semester 3 (Summer)

✳️ MAR 3023 - Basic Marketing Credit(s): 3
✳️ Free Elective Credit(s): 3
Travel Abroad

Total Credit Hours: 6

Year 2

Semester 4 (Fall)

✳️ ACG 2021 - Principles of Financial Accounting Credit(s): 3
✳️ ECO 2023 - Economic Principles (Microeconomics) Credit(s): 3
✳️ GEB 3033 - Business Workplace Skills and Best Practices Credit(s): 3
ENC 3250 - Professional Writing Credit(s): 3
OR ENC 3310 - Expository Writing Credit(s): 3
Free Elective Credit(s): 3

Total Credit Hours: 15

Semester 5 (Spring)

✳️ ACG 2071 - Principles of Managerial Accounting Credit(s): 3
✳️ ADV 3008 - Principles of Advertising Credit(s): 3
✳️ QMB 2100 - Business and Economic Statistics I Credit(s): 3
GEB 2935 - Selected Topics in Business Credit(s): 1-3
Non-Business Elective Credit(s): 2

Total Credit Hours: 12

Semester 6 (Summer)

Year 3

Semester 7 (Fall)

✳️ ADV 3101 - Advertising Creativity Credit(s): 3
✳️ MAR 3613 - Marketing Research Credit(s): 3
MAN 3025 - Principles of Management Credit(s): 3
QMB 3302 - Data Analytics for Business Credit(s): 3
Total Credit Hours: 12

Semester 8 (Spring)

✳️ ADV 3300 - Media Planning for Advertising Credit(s): 3
FIN 3403 - Principles of Finance Credit(s): 3
CAI 3801 - Artificial Intelligence and Analytics for Organizations Credit(s): 3
MAR XXXX Upper-Level Marketing Elective/COB INTL Credit(s): 3

Total Credit Hours: 15

Semester 9 (Summer)

✳️ MAR 4940 - Marketing Internship/Practicum Credit(s): 3
Total Credit Hours: 3

Year 4

Semester 10 (Fall)

✳️ ADV 4600 - Advertising Management Credit(s): 3
BUL 3320 - Law And Business I Credit(s): 3
MAN 4504 - Operations and Supply Chain Management Credit(s): 3
RMI 3004 - Principles of Risk Management Credit(s): 3
Total Credit Hours: 12

Semester 11 (Spring)

ADV 4800 - Advertising Campaigns Credit(s): 3
GEB 4890 - Strategic Management and Decision Making Credit(s): 3
MAR 4503 - Buyer Behavior Credit(s): 3
MAR 4933 - Selected Topics in Marketing Credit(s): 1-3
Total Credit Hours: 12

Back to Top | Print Degree Planner (opens a new window) |