Mar 02, 2025  
2024-2025 Graduate Catalog 
    
2024-2025 Graduate Catalog

HMG 6555 Electronic Marketing for Hospitality & Tourism


Credit Hours: 3

Focusing on advanced electronic marketing theory, strategy, & techniques for the hospitality industry. Highlighting critical issues facing e-marketers in the industry, legal/ethical implications, database, consumer information & corporate e-responsibility.

Prerequisite(s): None
Corequisite(s): None
Co-Prerequisite(s): None

USF Muma College of Business | School of Hospitality and Tourism Management