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Mar 02, 2025
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2024-2025 Graduate Catalog
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HMG 6555 Electronic Marketing for Hospitality & Tourism Credit Hours: 3
Focusing on advanced electronic marketing theory, strategy, & techniques for the hospitality industry. Highlighting critical issues facing e-marketers in the industry, legal/ethical implications, database, consumer information & corporate e-responsibility.
Prerequisite(s): None Corequisite(s): None Co-Prerequisite(s): None
USF Muma College of Business | School of Hospitality and Tourism Management
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