Apr 08, 2026  
2026-2027 Undergraduate Catalog 
    
Catalog Navigation
  Catalog Home
  Letter From the Provost
  Campus Visit Experience
  About USF
  Academic Calendar
  Selected Policies
  Programs by College
  Programs by Degree
  Programs (A-Z)
  Minors
  Plans of Study
  ROTC Programs
  Course Search
  General Education Information
  Credit-by-Exam Equivalents
  Glossary
  Admissions and Related Matters
  Student Registration and Records
  Student Financial Information
  Student Tuition and Fees
  Student Services and Resources
  Academic Policies and Procedures
  Other USF Catalogs
  My Portfolio
HELP
2026-2027 Undergraduate Catalog
Add to Portfolio (opens a new window)

ADV 4310 - Digital Media

Credit(s): 3
This course focuses on the impact of new communication technologies on consumer behavior and advertising practice. Students will learn the nature of digital media options and how to incorporate them into advertising planning.

Prerequisite(s): ADV 3300  (min grade C)


Add to Portfolio (opens a new window)